Month: June 2021

Healthtech Unicorn Ro Buys Kit as It Expands Into at-Home Diagnostics

then notified as soon as results are ready.

Although this in-network model appears to be in contrast with Ro’s typical direct-to-consumer approach, Ro CEO and co-founder Zachariah Reitano says this merger will provide “unrivaled convenience” for patients, turning everyone’s home into the “exam room of the future.”

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Ro Buys Kit, a 17-Month-Old Startup That Offers at-home Health Testing

Ro, a direct-to-consumer virtual care company, has scooped up Kit, an at-home diagnostics company with an array of customizable products, from finger prick blood tests to weight measurement tools. The price was undisclosed.

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